Your privacy is very important to us

LONDON VISION CLINIC [The Company] PRIVACY POLICY

This privacy policy (“Policy”) describes the personal data collected or generated when you use The Company ’s websites (the “Sites”), for example, LondonVisionClinic.com. This Policy describes the types of personal data collected when you use our Sites and how your personal data is used, shared and protected. It also explains the choices you have relating to your personal data and how you can contact us.

WHO is responsible for the processing of your personal data?

The entity responsible for the processing of your personal data is London Vision Clinic Partners Ltd, 138 Harley Street, London W1G 7LA.

WHAT personal data we collect and WHEN

We ask you for certain personal data to provide you with the services you request. For example, when you request to receive communications, book an appointment, or interact with our Sites. This personal data includes your:

  • Contact details including name, email, telephone number and physical address
  • Personal details including gender and date of birth
  • Payment or credit card information
  • Data on physical characteristics, including vision prescription
  • Personal preferences including your marketing and cookie preference
  • When interacting with our Sites, data is automatically collected and shared with The Company by the technology platforms providing the experience. For example, your web browser or mobile device may share certain data with The Company as those devices interact with our Sites. More information about these practices is included in the Cookies and Pixel Tags section below.
  • This data includes: Cookies, IP addresses, referrer headers, data identifying your web browser and version, and web beacons and tags

Tools to manage what we collect

In many cases, your web browser or mobile device platform will provide additional tools to allow you to control when your device collects or shares particular categories of information. For example, your mobile device or web browser may offer tools to allow you to manage cookie usage or location sharing. We encourage you to familiarise yourself with and use the tools available on your devices.

WHY and HOW we use (process) your personal data

We use the personal data we collect from you in the following ways:

  • To provide the features of the Sites and Services you request
    When you use our Sites, we will use your data to provide the service you have selected. For example, if you request “an information guide”, we will use the contact information you give us to communicate with you about that information guide, event, or news related to the information guide or the services it covers.
  • To communicate information about our services and other promotional purposes
    We use the data to send you personalised communications on services that may be interesting for you.
  • To operate, improve and maintain our business and services
    We may use the data you provide to us to operate our business. For example, when you make a purchase, we may use that information for accounting, auditing and other internal functions. As another example, we may use data about how you use our products and services to enhance your user experience and to help us diagnose technical and service problems and administer our Sites.
  • To protect our or others’ rights, property or safety
    We may also use data about how you use our Sites to prevent or detect fraud, abuse, illegal uses and violations of our Terms of Use and to comply with court orders, governmental request or applicable law.
  • For general research and analysis purposes
    We use data about how our visitors use our Sites and Services to understand customer behaviour or preferences. For example, we may use information about how visitors to LondonVisionClinic.com search for and find information to better understand the best ways to organise and present service offerings in any of our communication channels.

Other purposes

We may also use your personal data in other ways and will provide specific notice at the time of collection and obtain your consent where necessary.

SHARING of your personal data

We may share your personal data with:

  • Company affiliates for the purposes outlined above
  • Third party service providers processing personal data on The Company’s behalf, for example, to process credit cards and payments, deliveries, manage and service our data, distribute emails, research and analysis, manage brand and product promotions as well as administering certain services and features
  • Other third parties to the extent necessary to: (i) comply with a government request, a court order or applicable law; (ii) prevent illegal uses of our Sites or violations of our Sites’ Terms of Use and our policies; (iii) defend ourselves against third party claims; and (iv) assist in fraud prevention or investigation (e.g., counterfeiting)

We may also transfer personal data we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganisation, spin-off, dissolution or liquidation).

PROTECTION and MANAGEMENT of your personal data

  • Encryption & Security: We use a variety of security measures, including encryption and authentication tools to maintain the safety of your personal data. Your personal data is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems.
  • International data transfers: The personal data we collect or generate (process) in the context of our Sites will be stored in the UK.

Some of the data recipients with whom The Company shares your personal data may be located in countries other than the country in which your personal data originally was collected. The laws in those countries may not provide the same level of data protection compared to the country in which you initially provided your data. Nevertheless, when we transfer your personal data to recipients in other countries, including the USA, we will protect that information as described in this Policy and in compliance with applicable law.

If you are located in the European Economic Area (“EEA”) or Switzerland, we take measures to comply with applicable legal requirements and ensure adequate protection for the transfer of personal data to recipients in countries outside of the EEA or Switzerland.

Retention of your data: We retain your personal data for as long as necessary to fulfil the purposes for which we collect it, except if required otherwise by law.

Your rights related to your personal data: You have the right to withdraw your consent with respect to our use of your personal data. You also have the right to access your data and to modification or deletion, in the event your data is incorrect or otherwise unlawful.

You can also contact us to exercise your rights of access, modification and deletion or to object to the processing of your personal data via the contact details in the “Question and Feedback” section below or by sending an email to info@londonvisionclinic.com.

COOKIES and pixel tags

The Company receives and records information, which may include personal data, from your browser when you use our Sites. We use a variety of methods, such as cookies and pixel tags to collect this information, which may include your (i) IP-address; (ii) unique cookie identifier, cookie information and information on whether your device has software to access certain features; (iii) unique device identifier and device type; (iv) domain, browser type and language, (v) operating system and system settings; (vi) country and time zone; (vii) previously visited websites; (viii) information about your interaction with our Sites such as click behavior, purchases and indicated preferences; and (ix) access times and referring URLs.

Third parties may also collect information via Sites through cookies, third party plug-ins and widgets. These third parties collect data directly from your web browser and the processing of this data is subject to their own privacy policies. More information on the identity of these third parties and their privacy policies is provided below.

We use cookies and pixel tags to track our customer’s usage of the Sites. This enables us to provide services to our customers and improve their online experience. We also use cookies and pixel tags to obtain aggregate data about site traffic and site interaction, to identify trends and obtain statistics so that we can improve our Sites. There are generally three categories of cookies used on our Sites:

Functional: These cookies are required for basic site functionality and are therefore always enabled. These include cookies that allow you to be remembered as you explore our Sites within a single session or, if enabled, from session to session.
Performance: These cookies allow us to improve our Sites’ functionality by tracking usage. In some cases these cookies improve the speed with which we can process your request, allow us to remember site preferences you have selected. De-selecting these cookies may result in poorly-tailored recommendations and slow site performance.

Social media and Advertising: Social media cookies offer the possibility to connect you to your social networks and share content from our Sites through social media. Advertising cookies (of third parties) collect information to help better tailor advertising to your interests, both within and beyond our Sites. In some cases, these cookies involve the processing of your personal data. De-selecting these cookies may result in seeing advertising that is not as relevant to you or you not being able to link effectively with Facebook, Twitter, or other social networks and/or not allowing you to share content on social media.

For a comprehensive and up-to-date summary of every third-party accessing your web browser, we recommend installing a web browser plugin built for this purpose. You can also choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings on each browser and device that you use. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookies. If you turn cookies off, you may not have access to many features that make our Sites more efficient and some of our services will not function properly.

CHANGES to our privacy policy

Applicable law and our practices change over time. If we decide to update our Policy, we will post the changes on our Sites. We strongly encourage you to read our Policy and regularly check for any changes. This Policy was last modified in August 2017.

QUESTIONS and feedback

We welcome questions, comments, and concerns about our Policy and privacy practices. If you wish to provide any feedback or if you have questions or concerns, please contact us at info@londonvisionclinic.com or London Vision Clinic Partners Ltd, 138 Harley St, London W1G 7LA.

Privacy Policy